The $1 league - Mille feuilles

Hardcover, 352 pages

English language

Published Oct. 3, 1987 by Prentice Hall Press.

ISBN:: 978-0-13-331760-2

Formed in May 1982, the United States Football League leapt into public awareness through a series of bold and imaginative moves. It took on the National Football League and for a time has a most observers, including many in the NFL, believing that it constituted a serious threat to the older, established league.

The USFL has raised many questions during its brief existence, but one stand out above all others: How did a league that began with such promise, and made such an immediate impact, find itself only three ears after its formation bathed in "red ink", and in danger of extinction?

What follows is the story of the USFL and the people who were enticed by the challenge, fun, risk and excitement inherent in any grand, entrepreneurial venture. It is about the heroes, villains, and those along for the adventure and a good time.

But in …

Formed in May 1982, the United States Football League leapt into public awareness through a series of bold and imaginative moves. It took on the National Football League and for a time has a most observers, including many in the NFL, believing that it constituted a serious threat to the older, established league.

The USFL has raised many questions during its brief existence, but one stand out above all others: How did a league that began with such promise, and made such an immediate impact, find itself only three ears after its formation bathed in "red ink", and in danger of extinction?

What follows is the story of the USFL and the people who were enticed by the challenge, fun, risk and excitement inherent in any grand, entrepreneurial venture. It is about the heroes, villains, and those along for the adventure and a good time.

But in a larger sense, it is about the business of sports, and the pitfalls in that world that await even the most astute of men.

2 editions

Ji FU reviewed The $1 league by Jim Byrne

Trump ruined football before he ruined America

3 stars

Above all what I learned most from this book is that Donald Trump has always been a peice of trash.

The United States Football League started with a fervent idea. Americans love their football so give them more of it in the spring. When Dixon defined it he was able to get support by showing desire from fans, and the key to making it a success was marketing well while keeping costs, particularly salaries, low.

After the first week end had amazing TV ratings and attendance the rest of the owners decided they knew better than Dixon. By the end of the year everyone had gone way over the spending goals and way under TV ratings, with the only team to have made a profit was the only one that followed the plan.

By the next year they wanted to expand, and the future president of the …

Above all what I learned most from this book is that Donald Trump has always been a peice of trash.

The United States Football League started with a fervent idea. Americans love their football so give them more of it in the spring. When Dixon defined it he was able to get support by showing desire from fans, and the key to making it a success was marketing well while keeping costs, particularly salaries, low.

After the first week end had amazing TV ratings and attendance the rest of the owners decided they knew better than Dixon. By the end of the year everyone had gone way over the spending goals and way under TV ratings, with the only team to have made a profit was the only one that followed the plan.

By the next year they wanted to expand, and the future president of the United States deciy he wanted in on the deal and immediately took to trying reshape the league in his own image.

Long story short a lots of egos, no one able to keep their mouth shut not to mention a desire to believe all good rumors and ignore all bad rumors, they followed Trump's lead off the end of the world. They sued the NFL on anti-trust wforfs & won, for which the court awarded them $1 in damages.

Ji FU

rated it

April 4

Subjects

USFL (Organization) -- History.